3 Things Entrepreneurs MUST Do to Attract Clients on Instagram
People don’t just buy products or follow accounts—they buy stories. Think about your favorite creators. What makes them stand out? They share their journey, struggles, and wins. This connection is what builds trust and authority.
Instead of posting, “I launched this product,” say, “I launched this product because I was struggling with [specific challenge], and here’s how it helped me.”
Use phrases like “Here’s what I learned” in your captions or videos. People love learning from personal experiences because it makes you relatable and trustworthy.
Pro Tip: Share lessons from your journey. This makes your content not only inspiring but also valuable for your audience.
Perfectly curated posts are nice, but you know what’s better? Real. People trust authenticity over perfection. Sharing behind-the-scenes (BTS) moments is a powerful way to build trust and relatability.
Share what’s happening behind the curtain. Whether it’s your messy desk, brainstorming sessions, or the first draft of a big project, let people see the process.
Instead of posting a polished photo with the caption “Big things coming,” try a quick clip of you sketching ideas and caption it, “Here’s how it starts…”
Why It Works: When you invite people into your process, they become invested in your journey. They’ll cheer for your success because they’ve seen the work behind it.
Want to know a secret that’s often overlooked? Replying to comments and DMs can skyrocket your authority. Engagement creates a sense of connection, and when people feel seen, they’re more likely to trust you.
Ask questions in your posts. For example: “What’s one thing holding you back right now?” or “Have you ever felt this way?”
Take the time to respond thoughtfully to comments and messages. It shows your audience that you genuinely care.
Pro Tip: Engagement isn’t just about replying; it’s about starting conversations. Use polls, Q&A sessions, or live streams to create deeper interactions.
You don’t need to be an expert or a millionaire to provide value. The key is to teach what you already know and share practical tips that your audience can use immediately.
If you’re a fitness coach, share tips like, “3 stretches to fix back pain.”
If you’re into marketing, try posting, “Here’s how I grew my Instagram by 1,000 followers in 30 days.”
Now that you know these four game-changing tips, it’s time to put them into action. Pick just one tip—whether it’s sharing your story, showing behind-the-scenes moments, engaging with followers, or sharing actionable value—and try it today.
Want more low-cost strategies to grow your authority and credibility online? Check out my YouTube channel for weekly tips and resources to help you stand out and succeed.
Let’s start building your authority together—one story, one post, and one connection at a time.
Building authority online helps creators gain trust, credibility, and a loyal audience. It positions them as thought leaders in their niche, which can lead to more engagement, opportunities, and revenue.
Storytelling allows creators to share their personal experiences, struggles, and successes. This emotional connection helps the audience feel understood and creates a sense of trust and relatability.
Not at all! Behind-the-scenes content thrives on authenticity. You can use your smartphone to capture everyday moments. Audiences appreciate raw, unpolished glimpses into your creative process.
Ask simple, open-ended questions related to your niche, such as:
These questions invite responses and make followers feel heard.
Consistency is key! Aim to provide value at least once or twice a week. Share tips, insights, or lessons that your audience can immediately use. The more you give, the more your audience will trust you.
We’re here to help businesses shine online. You focus on your business, and we’ll take care of the digital stuff! Easy, right?
I’m Vishal Baurai, founder of Swarigio.com, and my goal is simple: to help ambitious entrepreneurs, like you, scale their businesses by unlocking the true potential of social media and systemized processes.
Copyright by Vishal Baurai. All rights reserved.